The channel was launched on 20 May 2004 by Rajat Sharma and his wife Ritu Dhawan.

[1] The channel is a subsidiary of Independent News Service, which was co-founded by Sharma and Dhawan in 1997.

[4] In 1997, Rajat Sharma and Ritu Dhawan set up the Independent News Service (INS), the parent company which owns India TV.

Its Broadcast Centre is in Sector 85, Noida, Uttar Pradesh, India.

[5] The channel was accused of publishing pro-government content by a Bloomberg report.