A redesigned official website then confirmed those signings as Travis + Julie from Nashville, Tennessee and Birmingham dream-indie duo Pet Dog Storm.

[3] In June 2012 the label announced the signing of Scottish art-rockers Miniature Dinosaurs, followed by a single "Lemonade" in July and the "Turn It On EP" in November.

November 2012 saw a deal announced with Futur Primitif,[4] the new project of Daniel Lefkowitz, former member of American indie-folk band The Low Anthem, followed by the release of two singles, Nuclear Shockwave and Digital Space, and the album Machineteeth.

Horse Party, from Bury St Edmunds, released singles What Do You Need and Clarion Call alongside album Cover Your Eyes,[9] and were chosen by BBC Introducing to play the 2014 Latitude Festival.

[17] 2019's key releases included an album by Copenhagen based folk/Americana artist Ida Wenøe (The Things We Don't Know Yet)[18] and singles by UK collaborators Tribes of Europe & Barbara Stretch.