Participants posted selfies, personal stories, and statistics regarding transgender issues and other related content to raise awareness and increase visibility.

In 2024, for instance, AP reported on marches in Melbourne and Philadelphia, an "inclusive roller derby" on Long Island, and a picnic in a small English town.

[17] To advocates of TDOV, visibility enables trans people to experience less social isolation, it "illuminates and normalizes them to the rest of the world" and it builds empathy from the cisgender majority.

[18] The day is seen as a way to honor elders to trans communities, according to Shelby Chestnut of the Transgender Law Center, and "visibility means having the power and the ease to show up as all of who you are at any given moment," per Tourmaline.

[22] Besides the paradox of visibility as a physical risk, others question whether TDOV is offering a "sanitized image of transgender people" that reinstantiates socioeconomic and racial exclusions.

U.S. President Biden's support of TDOV was condemned by some Christian Republicans, which caused a brief political "controversy, which has galvanized conservatives and which transgender advocates say is manufactured.