He found a sponsor in Tatsukuni "Kinroku" Asano, a businessman who owned several restaurants in Tokyo and had bought and run several wrestling shows prior to IWA Japan.

The early shows often featured many ex-W*ING wrestlers like Yukihiro Kanemura, Shoji Nakamaki, Nobutaka Araya and The Headhunters.

Quiñones booked talent from all over the world to compete in IWA, including Cactus Jack and Terry Funk who engaged in some of their most famous bouts.

The show also featured an NWA World Heavyweight Championship defense, as Tarzan Goto challenged then-champion Dan Severn for the title.

[5] After an uptick in interest, IWA would find itself seriously struggling after its main prospects in Williams, Miyake, Rotunda and Bossman were no longer on TV due to uncontrollable circumstances.

Johnny Smith's much promoted debut on IWA TV never happened because he decided to retire due to injuries like Rotunda did.

[9] This would be Williams's last mainstream wrestling TV appearance as he chose to pursue a lighter schedule on the independent circuit given his age and electrolarynx.

This ultimately hurt the casual fan interest and arena attendance it quickly garnered in 2004 with AJPW's 2003 gaijin exodus, ex-WWE talent hires and Kawada's main event matches and promo appearances.