International communication center

International communication centers (ICC, Chinese: 国际传播中心) are state media institutions established by provinces and municipalities of the People's Republic of China.

[1][2] The first ICCs were established in 2018 in response to General Secretary of the Chinese Communist Party Xi Jinping's call to "innovate" foreign-directed propaganda.

[4][5][6] Certain ICCs have specific geographic and country targets for their messaging and act as fusion centers for pooling jurisdictional media resources.

[4][2] Its social media accounts were documented by ProPublica to downplay concerns and controversies at the 2022 Winter Olympics that would portray the PRC in a negative light.

[9] In May 2022, China Daily and the propaganda department of the Yunnan Provincial Committee of the Chinese Communist Party established an ICC called the South and Southeast Asian Media Network that publishes content in multiple regional languages.

[1]: 13  The Fujian ICC operates various social media accounts that post content against the Pan-Green Coalition in Taiwan, specifically the Democratic Progressive Party.

[21] In February 2025, the Wenzhou ICC established a liaison office with a local overseas Chinese group in Prato.