[4][7] After gaining popularity through DJ sets at the Glastonbury Festival,[8] the track went viral on the app TikTok and was released on a licensing deal through Warner Records on 12 August 2022.

Rose performed the song live at the 25th MOBO Awards alongside Sonique and Sweet Female Attitude.

According to Rose, the song originated when she was provided the beat by Manchester-based producer DJ Zach Bruce (Interplanetary Criminal).

"[20] The song was described as a "supremely fun, suave, 4×4 anthem with plenty of swagger and flirtatious lyrics that permeate your mind.

"[20] Dazed said that the song "has elements of UK garage, which remains one of Rose's biggest inspirations, and maybe a little dash of PC Music, but really it's a tribute to 90s dance.

Directed by Jeanie Crystal, it features guest appearances by drag icon Ms Sharon Le Grand, Vogue Ball founder Taboo, dancer Sakeema Peng Crook and artist Wet Mess.