Jørn Lyseggen

[4] Lyseggen began his career as a research scientist in artificial intelligence and machine vision at the Norwegian Computing Center, but left to work in startups.

[15] Through the program, the entrepreneurs in training (EIT's) are taught how to code, as well as essential business, communication and leadership skills.

In 2017, Lyseggen released the book Outside Insight: Navigating a World Drowning in Data, which is aimed at helping business leaders learn how to implement data-led decisions.

[18][19] The book covers the role of analytics and AI in the business world as well as the importance of an outside perspective and industry trends to influence financial decisions of companies.

In an interview with Forbes, Lyseggen explains what motivated him to write the book: "External data is one of the biggest blind spots in executive decision making today.

[21] SHACK15 is located in San Francisco's iconic Ferry Building with a network of partners and entrepreneurship hubs around the world.