In the late 1880s, the Norrises purchased land near Hubbard in Hill County, Texas, about thirty miles north of Waco, where they farmed.

In 1912, Norris was acquitted of arson and perjury charges related to fires that respectively destroyed his church auditorium and severely damaged his home.

The height of Norris' career came in the 1920s, when he became the leader of the fundamentalist movement in Texas by attacking the teaching of "that hell-born, Bible-destroying, deity-of-Christ-denying, German rationalism known as evolution" at Baylor University.

Because of his attacks on Baylor and denominational leaders, Norris and his church were denied seats at the annual meetings of the Baptist General Convention of Texas in 1922 and 1923.

[7] During 1928, Norris campaigned against the election of the Democrat Al Smith to the presidency and voiced anti-Catholic views from the pulpit, his radio station, and his weekly newspaper.

Though he accused Norris of failing to preach the fundamentals of the faith, the two in time developed a begrudging friendship.

Bogard said, "When I get to heaven I expect to find Frank Norris there in spite of that wicked streak that runs through him.

Norris's premillennial views[11] led him to urge President Harry Truman to recognize and support the new state of Israel.