[1] It was deemed significant as "an excellent example of a southwestern general store.

At the time of its construction the crossroads merchant in New Mexico's ranch country was not only the purveyor of a wide variety of goods but also was often an important purchaser of the area's produce-cattle,, sheep, wool, hides and grain.

Since its establishment at the turn of the century the Strong Store served these functions under three different owners for the next 70 years.

"[3] The Narciso Valdez House, also National Register-listed, is across the street.

This article about a property in New Mexico on the National Register of Historic Places is a stub.