He moved to England at the age of two, spending most of his childhood following his mother around where her work as an English school teacher took her, including Sicily and Birmingham.

[3] During his late teens Rubinacci was the lead singer for local heavy rock bands such The Head Dwellers and Bad Penny.

Their sound mixed funk, reggae and grunge together and the band quickly became regarded as one of the most exciting live acts to come along in a long time.

[4] At 24, after having studied the history of art at University of Central England, Rubinacci went solo and toured as the opening act for many international artists including, Jackson Browne, Joe Cocker, The Script, John Martyn, Tom McRae, JD Souther, White Lies, Dar Williams, Thea Gilmore, Ben Christophers, All About Eve and Rodrigo y Gabriela.

[12] The collaboration between an artist and a clothes retailer was the first of its kind in Norway and created a large amount of media interest.

[17] As of 2015, eight songs from his first two albums have been repeatedly played on various radio stations around the world including France, Italy, Norway and Asia.

In June 2012, Rubinacci was featured on the front page of Yahoo News in France as "International Discovery of the Week".

In the article, Rubinacci revealed for the first time, that for the last 12 months, he had been struggling with his voice, and had suffered an almost total loss of ability to talk.

The article explains that a combination of personal stress, together with a bacterial infection, had caused him to almost totally lose his voice.

[20][21][22][23][24][25] Most recently Asian super star A-do, covered one of Rubinacci's songs on his new album gaining positive critical acclaim in Asia.

Rubinacci suffers from Tinnitus and is a vocal advocate for more education and awareness of the dangers of exposure to loud noise, especially among musicians.