Together with American experts, he participated in the First Prague International Management Congress (PIMCO) in July 1924, organized by the Masaryk Academy of Labour.

[citation needed] Jan Antonín Baťa implemented new growth plans for the businesses at the height of the Great Depression.

His efforts included expansion into new industries, including shoe production machinery, tires, textiles, chemicals, mines, canals, a railway, film studios, manufacture of airplanes and bicycles, development of retail department stores, and import/export.

[citation needed] In 1939, when Bohemia and Moravia were annexed by Nazi Germany, Baťa unsuccessfully tried to negotiate with the German authorities to prevent the control of his company from being taken over.

There, he founded several industrial towns, including Bataiporã, Bataguassu, Batatuba, Anaurilândia, and Mariápolis, all of which still exist to the present day.