The region before that was populated by different tribes, The Toltecs (623 to 626) Chichimecas (800–1150)the Huicholes and finally the Aztecs in 1164 till the Spanish Conquest.

Most of its population is, in colonial terms, Criollo (Mexican born Whites) or Mestizo (Amerindian and European Spanish).

90% of it is corn, the rest are beans, wheat, pumpkin, sábila and agave for tequila production.

Touristic places of interest include the Templo Parroquial, a popular landmark constructed between 1835 and 1840.

During the months of December and January for the "Las Fiestas Patronales" thousands of people from all over Mexico and the United States return to celebrate in honor of "La Sagrada Familia".