Jesica Fitriana Martasari Alfharisi (born March 31, 1995) is an Indonesian Ministry of Tourism Ambassador,[17][18] HIV/AIDS activist,[19][20][21][22] furniture designer,[23][24] TV commercial model and a beauty pageant titleholder who won the title of Puteri Indonesia Pariwisata 2019.

[23][24] Jesica is an aspirator and activist for an organization that saves and protect toddler and children survivors of HIV/AIDS caused by HIV in Pregnancy issues.

[34][35] Jesica represented the West Java province at the pageant,[34][35] where Jesica was crowned as Puteri Indonesia Pariwisata 2019 at the grand finale held in Jakarta Convention Center on March 8, 2019 (International Women's Day) by the outgoing titleholder of Puteri Indonesia Pariwisata 2018 and the 3rd Runner-up Miss Supranational 2018, Wilda Octaviana Situngkir of West Kalimantan.

[5] At her national competition, during her finale night speech for Puteri Indonesia 2019,[36] Jesica successfully raised the awareness about gender equality topic;[37] Jesica:"...Due to biological differences between men and women socially constructed behaviors, attribute, activity and also rules that a given society appreciates woman in life.

I am Jesica Fitriana Martasari, I am Puteri Indonesia Jawa Barat 2019, Thank You..."The finale coronation night of Puteri Indonesia 2019 was attended by the reigning Miss Supranational 2018 - Valeria Vázquez of Puerto Rico as a main Guest-star and Miss Supranational 2017 - Jenny Kim of Korea as part of the selection committee.