João Carlos Serra Ferreira Pereira (born 11 April 1965) is a Portuguese football manager and former player.
Pereira began coaching aged just 32, starting with Marinhense in division three and moving in 2001 to fellow league side S.C.
[10] After leading G.D. Estoril Praia to the fourth place in 2008–09's second tier,[11] he returned to the top division by signing a two-year contract with C.F.
[15] On 9 December of the following year he moved to Cyprus, being appointed at Ermis Aradippou FC[16][17] and asking to be released at the end of the season after managing to avoid First Division relegation by registering a club-record 30 points in the competition, 38 after the second stage.
After six years working with Aspire Academy, Pereira returned for another spell as Académica coach on 18 November 2019, with the team now in the second division.