John De Margheriti

After a conversation with Gerlach, De Margheriti approached his friends at the university and pulled together a team including Wang, Stephen Lewis and John Reidy capable of developing the simulation game.

Soon after starting to develop their first game, Wang and Lewis tactfully told De Margheriti that his true strength was not programming but managing and winning new projects for the fledgling group.

In addition to the Americas Cup Sailing Simulation, De Margheriti went on to program two other of games for Electronic Arts including Demon Stalkers and Fireking for the Commodore 64 and IBM PC, which was later released by Sydney-based Strategic Studies Group.

De Margheriti's idea was to allow large scale Multi User Dungeons [MUDs] to be developed where hundreds of people could be playing together in a multiplayer game.

While developing the idea of Game Net, De Margheriti became increasingly more aware of the advent of the internet particularly after playing Ultima Online and Meridian 59, two of the first MMOGs.

De Margheriti decided to switch his focus away from BBS, and made the decision to build a middleware engine that would help developers deal with the complexities of creating these online games.

The name of “Large Scale Multi Player Universe” (LSMPU) was originally used to describe the server, client and tools middleware system that De Margheriti had in mind.

De Margheriti established the Academy of Interactive Entertainment (AIE) as a business unit of Micro Forté, to focus on developing 3D animation skills.