He made numerous appearances in various media as Santa, including on Good Morning America,[11] at Radio City Music Hall with The Rockettes,[11][12][13] on the cover of Boston Magazine, and on a Delta Air Lines' pre-flight safety demonstration.

During the 1980s Meath worked at CBS, Business Times, The Creative Establishment, MTV Networks and Greenwood Productions in various capacities.

[citation needed] During 1996–1998, he produced shows for the Jim Henson Company called The Wubbulous World of Dr. Seuss.

Meath, whose beard and hair went white early in life,[17] noticed that children sometimes called him "Santa".

[11][14] Meath uses his real beard but conditions it with a "shimmer-like shampoo known as Cowboy Magic, and uses hair gel for his mustache.