Jorge Rodriguez-Gerada

He was a founding member of the early 1990s New York culture jamming movement, working first with the group Artfux and later with the Cicada Corps of Artists.

[3] Jorge Rodríguez-Gerada immigrated with his family from Cuba to the United States in 1970 to settle in North Plainfield, New Jersey.

[8] Artfux started by illegally altering billboards and staging socially charged street actions and performances.

[14][15] In 2002, around the time that Jorge Rodríguez-Gerada moved to Barcelona, he began to create large charcoal portrait drawings of anonymous locals.

With help from the Autonomous University of Barcelona, he created the composite face of the demographics of a city based on multiple 3D facial scans.

[17] Rodríguez-Gerada stated that he hoped to use the project to create monumental sculptures as well as murals that "mirror each location's idiosyncrasy and population".

[21] Jorge Rodríguez-Gerada's first terrestrial work was Expectation, which is an ephemeral sand portrait of Barack Obama on a beachfront in Barcelona, Spain.

The work was created using a vector graph and approximately 650 tons of sand and gravel covering an area 120 by 80 metre wide.

To commemorate the Catalan architect Enric Miralles on the tenth anniversary of his death, Rodríguez-Gerada created a portrait of his face using sand in Barcelona, which was then undone on July 3, 2010.

The number 350 refers to the parts per million carbon dioxide reduction targets proposed by scientists to combat climate change.

[28] For the Mama Cash project, Rodríguez-Gerada created a portrait of the face of a feminist activist, spanning almost two football fields on Zeeburghereiland, Amsterdam, in winter 2012.

[29] With the help of 80 volunteers, the face was constructed in under a week using almost five miles of rope, seven tons of straw, 5300 cubic feet of soil, and 1150 wooden poles.

The ephemeral portrait of a young girl making a wish covers eleven acres of the Titanic Quarter of Belfast.