Joyful Noise Recordings

In addition to releases on vinyl records, the label has gained notoriety for being at the forefront of the resurgence of cassette tapes and flexi discs, as reported by The Washington Post, Pitchfork Media, Under The Radar, and others.

[8] Since that time, new music on Joyful Noise from artists such as Sebadoh, Dumb Numbers, David Yow,[9] Son Lux, Swamp Dogg, Tropical Fuck Storm, Deerhoof, Why?

Each disc in the series is of peculiar and notable value as a rarity but some particularly memorable entries include Son Lux's cover of Jean Ritchie's "Black Waters", several Melvins and Joan of Arc–related tracks, a duet by Sufjan Stevens and Stranger Cat, Tortoise, Don Caballero and Daniel Johnston.

[10][11][12] The flexi disc's brief renaissance was the second wave of obsolete-format-driven record sales originally conceived of and innovated by Joyful Noise (after cassette-tapes),[13] later to be duplicated by other labels in the independent music world.

[22] Other curators of the White Label series include Devendra Banhart, Janet Weiss (Sleater-Kinney), Kelley Deal (The Breeders), Mirah, Aesop Rock, Alex Somers, Blanck Mass, Kid Millions, Meredith Graves, Mike Watt, Serengeti, tUNE-yARDs, Astronautilus, Cate Le Bon, Circuit des Yeux, Julianna Barwick, Sondre Lerche, St. Vincent, and Thurston Moore.

[29][30][31][32] Joyful Noise also participated in the resurrection of Shimmy-Disc, run by Kramer, a crucial underground record label responsible for the discovery of a bewildering diversity of now canonical acts such as Low, Gwar, Daniel Johnston, Moldy Peaches and many others.

Now in its fourth year, the flexi-disc series has upped its distribution to 1000 copies of each single and grown to include acts such as Cloud Nothings, Sonny & the Sunsets, Lee Ranaldo, Thurston Moore and Sufjan Stevens.