Subdivision of these estates began in the early 1840s, driven by the onset of the colony's first economic downturn coupled with an increasing demand for land for housing from Sydney's rapidly growing population.

The 1865 Trigonometrical Survey shows the three terraces built flush to the street with no verandah and each with an outhouse (toilet) in the rear yard.

This move was promoted by improvements in public transport, which made it possible (and affordable) to travel from the suburbs into the city on a daily basis.

Thomas Playfair, who owned the terraces between 1916 and 1925, was a member of a Sydney butchery and meat provedore family, who had served with distinction in World War I.

Under the plans put forward, it was proposed to revitalise Kings Cross and Woolloomooloo through the demolition of old residential buildings and the construction of high density developments.

One of the issues was the growing pressure by developers on the working class tenants of the terrace houses along Victoria Street to vacate their homes for demolition and redevelopment.

Nielsen's tenant neighbours at 204 Victoria Street were evicted to make way for demolition for the multistorey redevelopment of the site under the Parkes Development Company.

[1] In late 1973, the abduction (and later release) of one member of the Action Group, Arthur King, and the attempted eviction of one tenant, Mick Fowler, and his mother, brought matters to a head.

[1] Nielsen strongly supported the fight to save Victoria Street and the impositions of Green Bans and used her newspaper to bring attention to the battle and to the violence and menace that accompanied the struggle.

The battle over the demolition and redevelopment of Victoria Street in the early 1970s was by now highly politicised and generating wider public debate as one of the main campaigns in urban conservation in Sydney during this period.

Green Bans became synonymous with urban conservation in Sydney at this time, with Kelly's Bush (Hunters Hill), Glebe, The Rocks, Woolloomooloo and Victoria Street being the main sites to be eventually protected through this process.

There were allegations that the developer Frank Theeman had met with the federal BLF leader Norm Gallagher to effect the lifting of the ban.

Nielsen, however, through her activism, had by then been instrumental in organising a ban by the Federated Engine Drivers and Firemen's Association of Australasia (FEDA) which effectively continued the stop on development.

The Committee's report noted: 'Because of her newspaper campaign, her links with a supportive union and her position as a Victoria Street property owner and ratepayer it was possible to see Nielsen in July 1975 as one of the few significant obstacles to the plans of developers.

[1] Side gabled corrugated metal roofs with rendered brick chimneys featuring simple projecting stucco mouldings are located between No 198 and 200 and at the southern end of 202.

[1] The terrace house at 202 Victoria Street, Potts Point has a high level of historical and associational significance and rarity as the residence and business premises of the conservation and community activist Juanita Nielsen from 1968 until her disappearance in 1975.

The house is directly associated with Nielsen's campaign for the retention of the historic streetscapes and building stock of inner city Sydney that were threatened with demolition and redevelopment in the years prior to the enactment of NSW heritage legislation.

The battle for Victoria Street during the early 1970s was one of the main campaigns in urban conservation in Sydney during this period as well as being one of the ongoing Green Ban sites organised by the Builders Labourers Federation.

[1] Nielsen was one of the high-profile campaigners of the early to mid 1970s in the often violent fight for tenants' rights and the protection of largely working class Victorian-era housing that characterised much of Kings Cross and Woolloomooloo.

[1] Juanita Nielsen's House was listed on the New South Wales State Heritage Register on 27 June 2014 having satisfied the following criteria.

No 202 Victoria Street has state heritage significance as the residence and business premises of the conservation and community activist, Juanita Nielsen, and the site from which she campaigned against the overdevelopment of Kings Cross and Woolloomooloo, the destruction of the historic buildings and streetscapes and the eviction of low-income tenants of these older neighbourhoods.

Nielsen strongly supported the Green Bans imposed by the Builders Labourer's Federation (BLF) in the early 1970s to stall development at Kelly's Bush (Hunter's Hill), The Rocks, Woolloomooloo and (in 1973), Victoria Street.

The terrace at 202 Victoria Street has state heritage significance for its especially strong association with the life and work of Juanita Nielsen, who owned and lived at the house from 1968 until her disappearance in July 1975.

Nielsen used "NOW" to spearhead her effective campaign, from 1973–75, against the eviction of low-income tenants and the demolition of the historic housing stock of Kings Cross and Woolloomooloo, in particular the Victorian-era terraces of Victoria Street,[1] 'NOW' started as a light, local newspaper with advertorial and commercial content, but grew into a powerful tool in Nielsen's campaign against the overdevelopment of Victoria Street and Woolloomooloo; the demolition of many of the historic terraces in the area, and the eviction of the working class tenants living in them.

Through her agitation and editorial comment in "NOW", Nielsen raised the profile of the struggles in inner city Sydney against large scale developers, and revealed the often brutal and violent tactics that were being used.

[1] Through its association with Juanita Nielsen and her campaign to conserve the historic housing stock and working class community of Kings Cross and Woolloomooloo, her residence and business premises at 202 Victoria Street is regarded by local community and heritage groups as a symbol of the heritage conservation of Victoria Street and of the wider inner city area.

[1] Nielsen is also remembered with:[1] The place has potential to yield information that will contribute to an understanding of the cultural or natural history of New South Wales.

202 Victoria Street has state heritage significance as the only known building with direct and strong association with the conservation and community activist, Juanita Nielsen.

Nielsen was a key figure of the mid 1970s conservation movement in the years preceding the enactment of heritage legislation in NSW for her campaign to retain the working class community and Victorian-era housing stock of the Kings Cross and Woolloomooloo areas in the face of threatened eviction, demolition and redevelopment.