Juha Reini (born 19 March 1975) is a Finnish marketing director, sports executive and former professional footballer who played as a defender.
A versatile defender, Reini started his professional career in Finland with Veikkausliiga club VPS in 1996.
[2] After having played eight seasons of professional football abroad, Reini returned to his first club KPV in 2006, and retired after the Finnish Cup final against HJK Helsinki.
[4] He was then appointed sporting director of his former club, VPS in autumn 2008,[5] but left the position after one season, where he temporarily managed the first team alongside Petri Vuorinen.
Their clients included Teemu Pukki, Joona Toivio, Kasper Hämäläinen and Jere Uronen.