"[3] Just Journalism analysed the British media’s coverage of the Israeli–Palestinian conflict, as well as related Middle East topics, such as the Iranian nuclear programme,[4] the status of human rights in Arab states,[5] and the conditions of Palestinian refugees outside of the West Bank and Gaza.
[7] The event, co-sponsored by Bank Hapoalim and The Jewish Chronicle, featured as panelists academic, lawyer and bioethicist Ruth Deech; Observer columnist Nick Cohen; Israeli Ambassador to the United Kingdom Ron Prosor; Times senior journalist Daniel Finkelstein; and Friends of Israel Initiative Executive Director Rafael Bardají.
[15] Prize-winning British journalist Melanie Phillips called Just Journalism "a very welcome and desperately-needed initiative", and stated: "This is the first organisation in Britain set up to monitor and analyse media coverage of the Middle East on a systematic, forensic and objective basis.
Nashashibi said that Jay had failed to meet the organisation's declared aims of promoting accurate reporting by "cherry picking quotes" and highlighting "only those alleged omissions and misrepresentations that negatively impact on Israel".
[18] In 2008, Just Journalism's Director Adel Darwish and board member Nick Cohen resigned from their positions, citing disagreements with the organisation's chair and founder[who?