KKFX-CD's transmitter is located atop Cuesta Ridge north of San Luis Obispo; it and KCOY-TV, which covers the southern portion of the market from Tepusquet Peak in the Los Padres National Forest, carry the same major subchannels.

[2][4] This had the effect of putting Fox football telecasts out of reach of non-cable homes in San Luis Obispo County.

The sale was finalized on March 14, 2008;[10] however, Providence Equity Partners owned 19 percent of Univision and thus had to sell stations in multiple California markets.

KCOY–KKFX bore the brunt of the cutbacks; sports coverage was eliminated, the morning show was pared back to an hour in length, and the evening newscasts began to be presented from Salinas.

[19] On January 20, 2015, KKFX began broadcasting over the air in high definition[20] and providing a high-definition feed directly to cable and DirecTV.