[2] KMKF, along with sister station KMAN, is the flagship station of the K-State Sports Network, airing Kansas State University Football and Men's Basketball games.
The station also airs the locally produced "Powercat Gameday" program, as well as the radio shows of both football head coach Bill Snyder and basketball coach Jerome Tang.
KMKF is part of Manhattan Broadcasting Company, which also owns and operates KMAN (News Talk/Sports), KXBZ (Hot Country), KACZ (Top 40), and KBLS (Adult Contemporary).
MBC also provides an ever-increasing digital presence, with video facilities in their recently expanded offices.
Corey Reeves began his radio career at MBC on-air with K-Rock (as "Cadillac" Corey Dean), working up to co-hosting the morning show until 2012.