It went on to dominate East African airwaves (especially Kenya and Uganda) after the release of the Ogopa Deejays' first album in 2001, which included artists such as the late E-Sir, Nameless, Mr. Lenny, Amani, Mr. Googz and Vinnie Banton amongst others.
This[clarification needed] also led to other styles such as genge music being formed by producer Clemo to diversify the market.
Vegatone, Riftsyde flava or Naxvegas muzik is a genre of hip hop/Afro Dancehall music that originated from the town of Nakuru or colloquially Naks/NaxVegas as many youths call it.
It is characterized by very flashy Musicians who mainly rap and sing about their sexual escapades and the number of women that they keep, but cipher their language to avoid being explicit.
Other Vegatone artists are Rhonda Bwoy, Skymer, Juss Nera, Hush BK, Avril, Vivian, K-FRESH, Igiza, Obako, Mavo, 77 and many more.