He was a news anchorman at Noticentro 4, along with others such as Guillermo Jose Torres, Pedro Rosa Nales and Luz Nereida Velez.
Among the news that really left a personal impact on him were the Jonestown Massacre in Guyana and the Maria Hurricane in Puerto Rico.
[6] In the Jim Jones suicide-murder case at the so-called "Jonestown", Cruz flew to Guyana to cover the news and he reported in Guyana from a helicopter live to Puerto Rican audiences, and viewing the bodies of the dead from the helicopter affected him.
[4] Another important news event Cruz covered live was the arrival of Pope John Paul II to Puerto Rico in 1984, in a transmission in which he was also the general producer.
During 2019, Cruz made a brief comeback to his career as a television journalist, rejoining Noticentro 4 for a bit while, while the channel found someone else to do that job.