The song is set to be released through Northern Music on March 20, 2019, as a double-A side maxi single with "Barairo no Jinsei".

The short version of an accompanying music video for the song was premiered on Kuraki's YouTube account on February 20, 2019.

[3] The full version of the video was not released on YouTube; will be included only in the DVD accompanied with the limited edition A of the single.

[4] She also sang the song at the wedding ceremony of the employee of Samantha Thavasa, as a part of the company's 25th anniversary campaigns.

In December 2018, it was announced that "Kimi to Koi no Mama de Owarenai Itsumo Yume no Mama ja Irarenai" would serve as a theme song to The Scarlet School Trip, the special episodes of the Japanese animated television series Detective Conan, in which Kuraki also appeared as a voice actor.