Cheney and Ellis suggest that this trend reflects a larger industrialization of the North American food system.

A study conducted at Princeton University found that the same amount of high fructose corn syrup consumed caused more of a weight gain in rats than regular table sugar.

By creating the film, the two college friends hope to increase awareness about the consequences of excessive corn production.

On a wider scale, the film has received numerous positive reviews from The Boston Globe, The New York Times, The Washington Post, and many other prominent media outlets.

The film, which has been deemed “a deceptively intelligent new entry in the regular-Joe documentary genre” by The Salon, was praised for its subtle criticism of the over production and industrialization of corn in America.

The Washington Post said that the documentary ought to be a “required viewing by anyone planning to visit a supermarket, fast-food joint, or their own refrigerator.” [5] According to Rotten Tomatoes, 96% of critics rated it "fresh.