[1] The quad tape was made from the broadcast feed, and was also found to include the closing moments of that evening's The Price Is Right, thus marking the first known surviving colour footage of the Bill Cullen incarnation, [2] and a short promo for the premiere of the Gene Barry series Bat Masterson, also airing that same day.
During the 1963-64 and 1964-65 television seasons, Kraft Suspense Theatre (co-produced by Como's "Roncom Films"[3]) was broadcast in the same time slot during the remaining weeks.
A format of rotating guest hosts was implemented, employing some of the leading figures in the U.S. entertainment industry at the time, including Rock Hudson, Lorne Greene, George Burns, Dinah Shore and Woody Allen.
In 1968, the practice of regular hosts was reinstated, with programs starring, in succession, country singer Eddy Arnold, John Davidson (again) and Ed McMahon.
Other leading performers who appeared on the Kraft Music Hall on a reasonably frequent basis were Don Rickles, Alan King, Steve Lawrence and Eydie Gorme, Mitzi Gaynor, Bobby Darin, Pierre Olaf, Roy Rogers and Dale Evans, Wayne Newton, Johnny Cash and Simon & Garfunkel.
The series in the late 1960s and early 1970s was recorded at the NBC studio in Midwood, Brooklyn, New York, at Avenue M and East 14th Street.