Shortly after that, the group Kuya was formed as soon as Sammy's younger brother Bobby joined after completing his program in music production.
After beginning to develop their unique style and recording with producers in Los Angeles, New York City and Toronto, Kuya quickly caught the attention of internationally recognized producers (Wyclef Jean, Pharrell Williams, Timbaland), and record label executives within the North American Music Industry It was in New York that the brothers put their work as a group on hold to begin developing their craft as songwriters and producers.
Both would do extremely well, with Nelly reaching 3 million in sales worldwide (3× platinum) and Mase hitting gold (500,000 units).
Kuya Production's official releases include songs by Jesse McCartney, Kandi Burruss, Big Time Rush, Jordin Sparks, Girlicious, and Slim (singer).
[2] JRDN's second single "Like Magic", produced by Kuya, achieved a SOCAN award for the most played song on Urban Radio across the nation.