La venganza is a 1977 Mexican telenovela made by Televisa, produced by Valentin Pimstein and directed by Rafael Banquells, starring Helena Rojo and Enrique Lizalde.
La venganza is a romantic heroine story, combining elements of Charles Perrault's Cinderella, George Bernard Shaw's Pygmalion and William Shakespeare's The Taming of the Shrew.
Never having known her father and orphaned at a young age, she is raised by her maternal grandfather, Don Maximiliano (José Luis Jiménez).
Her grandfather is a peasant farmer living in a hut on the grounds of his employers'land, a wealthy family, owners of Hacienda Narváez.
She arrives at the home of Alexander Balsameda (Roberto Cañedo), a sick elderly man, where she takes a job as his caretaker.
Once upon a time, Alexsander had also been forced to give up true love by his wealthy hotelier family more concerned with social standings.
Alejandra manages the hotel and has to confront new obstacles when she discovers that her father's business associate, Dupré (Tony Carbajal) and his lover Andrea (Nelly Meden) are stealing from her.
To Alejandra's surprise, the airline has placed employees as permanent residents in her hotel: Javier Narváez, Eduardo (Raymundo Capetillo) and flight attendant Sonia (Marcela Rubiales).
At the party, the Governor of San Angelo (Germán Robles) falls in love with Alejandra, while his daughter Lucy (Karina Duprez) becomes engaged to Javier.
Before Carmen arrives, Alejandra orders a mud pit be built at the hotel and invites the governador, his daughter and Javier as witnesses.
Alejandra, utilizing a middleman buyer(Estela Chacón), makes an offer to Rafael Narváez for the Hacienda, which he accepts to avoid bankruptcy caused by his addictions.