La vida entera (English title: For a lifetime)[1] is a Venezuelan telenovela written by Leonardo Padrón and produced by Venevisión.

[3] On March 9, 2009, Venevisión began airing La vida entera at 9:00 pm, replacing ¿Vieja yo?.

[7] Julieta Torres, known by her friends as 'Kotufa' (popcorn), is a social communication university student who is required to submit a thesis project on her favorite journalist.

Laly is an ambitious executive who wants to keep Salvador at her side in order to utilise his family's influence in the publishing business, especially considering that Salvador's father Napoleón Duque is a dominant figure in the publishing industry while his strict and demanding mother Olimpia is the editor-in-chief of the magazine where Julieta begins to work as an intern.

La vida entera explores the complex personal and professional relationships developed in workplace while looking at the intrigues and romances that surround the publishing business.