The Later Hōjō clan (Japanese: 後北条氏, Hepburn: Go-Hōjō-shi) was one of the most powerful samurai families in Japan in the Sengoku period and held domains primarily in the Kantō region.

At the death of Yoshitada in battle, Shinkurō went down to Suruga Province to support his nephew Imagawa Ujichika.

His son wanted his lineage to have a more illustrious name, and chose Hōjō, after the line of hereditary regents of the Kamakura shogunate, to which his wife also belonged.

Their power rivaled that of the Tokugawa clan, but eventually Toyotomi Hideyoshi eradicated the power of the Hōjō clan in the siege of Odawara (1590), banishing Hōjō Ujinao and his wife Toku Hime (a daughter of Tokugawa Ieyasu) to Mount Kōya, where Ujinao died in 1591.

The tea master Yamanoue Sōji, a disciple of Sen no Rikyū, was under the patronage of the Odawara lords.