[1] Latri Kunda takes its name from Lat Kumba Lô (full name: Latir Kumba Lô) — a Serer noble and friend of one of Sayerr Jobe's sons (founder of Sere Kunda) who was persuaded to move to the Gambia from Senegal in return for a piece of land.
Dippa Kunda is located southwest, the border is defined by several side roads.
In the northwest Latri Kunda reaches up to the Bertil Harding Highway and borders on Bakau New Town (or Fajara).
[2] Latri Kunda is a cosmopolitan area with loads of restaurants, shops and bars.
It is where almost all of the Gambia's telecommunication towers such as Africell, QCell, Comium, and several other banks are headquartered, including the American Embassy.