Lebara is a telecommunications company providing services using the mobile virtual network operator (MVNO) business model in the United Kingdom, France, Denmark, the Netherlands, Germany, Saudi Arabia, Spain, Switzerland and Australia.

[4] At launch the company's initial product was international telephone calling cards, sold through independent mobile phone shops.

[4] After finding success it subsequently launched operations in other European countries including the UK (2007), France, Spain, Switzerland, Germany (2010) and Denmark.

In 2017 Lebara launched its first postpaid monthly contract SIMs in the Netherlands, as part of a move to appeal to a wider customer base.

[12] Today Lebara focuses on the traditional international calling market as well as offering SIM-only plans and post pay services.