[9] On 15 April, the band released the album's fourth single, "Down to Hell", alongside an accompanying lyric video.
AllMusic gave the album a positive review but saying, "That said, no longer wading into the mainstream, Asking Alexandria have officially gone swimming, and it'll be up to longtime fans to decide whether or not the water is fine or not.
Fans need to stray away from their gate-keeping attitude and listen to Like a House on Fire as if it isn't the same skinny jeans, flippy black hair, Hot Topic poster boys from 2010... because it's not.
gave it 7 out of 10 and said: "Like a House on Fire won't win over the haters, but it is a massive improvement over anything Asking Alexandria have done before.
"[17] Louder Sound gave the album a positive review and stated: "Asking Alexandria have committed admirably to their new incarnation, but too much of Like a House on Fire doesn't quite nail the big finale.
"[12] New Noise gave the album 2.5 out of 5 and stated: "By the time Like a House on Fire approaches the final stretch, the main question becomes 'Who is this record for, exactly?'
The band have made it pretty clear that this new sonic evolution is here to stay, so old school fans and only-metalcore crew need no longer apply.
"[18] Wall of Sound gave the album a perfect score 10/10 and saying: "The Asking Alexandria guys have never been afraid to be true to who they are and to grow and evolve as a band.