In an interview with Rolling Stone, she stated that the album initially grew from a songwriting exercise with her friends, explaining that "a few years ago, Aaron Raitiere, Nicolette Hayford and I were on a write.

'"[3] Describing the creation of the album, McBryde explained "I wanted to lock six writers in a house and just spend six or seven days writing.

[7] McBryde had known and worked with eight of the nine key collaborators previously but was introduced to Davis by Hayford during the writer's retreat where the album was written.

McBryde explained "normally when I plan a writer's retreat it's me, Nicolette Hayford, Aaron Raitiere and Connie Harrington that get together.

[9] McBryde and Brothers Osborne teased the release by posting a cryptic video clip on social media featuring a blonde girl in a red dress playing an accordion in front of letters reading "Lindeville" with the caption 9.30 in reference to the album's release date.

[10] McBryde and Caylee Hammack further teased the project by posting videos of themselves reading amusing and eccentric articles from the "Lindeville Gazette".

[11] On September 24, McBryde and Hammack posted clips featuring English and American broadcasters Bob Harris and Storme Warren as hosts of Lindeville's "What the Fuzz" radio station teasing the songs "Jesus Jenny" and "Brenda Put Your Bra On" respectively.

[12] McBryde, Clark, Hammack, Patti and Osborne performed "When Will I Be Loved" at the 56th Annual Country Music Association Awards on November 9, 2022.

[13] McBryde promoted the album with two shows at the Ryman Auditorium on February 15 and 16, 2023 alongside Brothers Osborne, Caylee Hammack, Aaron Raitiere, Benjy Davis and Pillbox Patti.

Reviewing for AllMusic, Stephen Thomas Erlewine called it a "delight ... filled with deftly rendered vignettes and sly jokes, all delivered with heart by McBryde and frequent foil Raitiere, whose colorful drawl ensures the punch lines slide by easily".

[18] All tracks are written by Ashley McBryde, Brandy Clark, Benjy Davis, Connie Harrington, Nicolette Hayford and Aaron Raitiere except where noted