Plus-size model
[5] Gaultier also used plus-size models Marquita Pring and Crystal Renn in his Spring 2011 Ready-to-Wear show.
[17] By the early 1920s, Lane Bryant started selling clothing under the category 'For the Stout Women', which ranged between a 38–56 inch bustline.
[19] By 1984, Big Beauties Little Women was successful enough to run national model searches advertised in the press.
[24][26] In Constantine Valhouli's 2001 plus-size model documentary Curve, Dakin states, "We're celebrating our 25th anniversary of the Ford 12+ division.
[28][29][30] There are a large number of reputable agencies throughout the U.S. and Canada, and internationally in Australia, Belgium, Brazil, Czech Republic, Denmark, France, Germany, Ireland, Italy, South Africa, Spain, Switzerland, The Netherlands, Turkey and the UK.
[36] In addition to magazines, books dedicated to plus size (aka "full figured") fashion and lifestyles began to be released from major publishers in the 1980s.
[41] The three-year For You campaign included opening brick-and-mortar retail locations in upscale shopping centers.
[42] In 1995, Lane Bryant began a transformation of the brand which included large-scale fashion showings and celebrity endorsement.
Queen Latifah, Mia Tyler, Camryn Manheim, Anna Nicole Smith and Chris Noth have appeared in advertising and/or events on behalf of the brand.
The 2003 final large-scale catwalk show[44] featured Roseanne Barr as Matron of Ceremonies in a cabaret setting complete with Moulin Rouge-style singers and dancers.
With strong cooperation from Wilhelmina 10/20, Curves and Ford 12+ agencies, MODE magazine, was launched in the spring of 1997.
[48] Occurring shortly before the time of MODE's closure was the failure of several designers' ventures into the plus-size market.
[51] Even though the initial 400,000 print run sold out quickly and advertising revenue appeared high, the independent status and limited funding prohibited the ability to grow to fill the newsstand and subscription orders.
Critics,[citation needed] however, believed that Grace featured far less stylish fashion content than its predecessor and unwisely pursued an editorial emphasis on weight-related health issues.
Grace Magazine ceased operation due to lack of funding in November 2003, after publishing 10 issues.
[53] U.S. television program America's Next Top Model has featured contestants[54] acknowledging the plus-size industry's relevance to fashion since the show's launch in 2003.
After elimination from the competition several of the contestants have signed contracts with the Wilhelmina agency, although only Kortnie Coles, Diane Hernandez, Toccara Jones, Whitney Thompson, Yvonne Powless, Khrystyana Kazakova, Liz Woodbury, and Alexandra Underwood have successfully translated their TV celebrity into ongoing modeling careers.
[55] The magazine gained attention in many media outlets worldwide by publishing an editorial commenting on body image and the fashion industry.
Echoing the advertorial relationship of Figure to Lane Bryant, LouLou's supplement features products from Reitmans group of plus-size apparel companies (Addition-Elle, MXM, Pennington's) on its pages.
Vogue U.S. has faltered on the continued use of recognisable plus-size models for the annual "Shape Issue" (April) issue; however British vocalist Adele appeared on the March 2012 cover as the first overtly larger-sized cover subject since sportsman LeBron James in April 2008.
[66][67][68] In France, the media ma grande taille is dedicated to plus size industry and body positivity.
Max Mara started Marina Rinaldi, one of the first high-end clothing lines, for plus-size women in 1980.
[71] The line's campaigns were photographed by top photographers such as Richard Avedon, Patrick Demarchelier, Arthur Elgort, Greg Kadel, Peter Lindbergh, and Craig McDean, used top models and celebrities(including Carré Otis, Candice Huffine, Crystal Renn, and Kate Dillon Levin), and were featured in magazines and on billboards.
Evans, one of the UK's largest plus-size specialist retailers, launched Encore, an in-store fashion and lifestyle magazine published by Condé Nast in 1996.
[81] Yes!, a print fashion magazine for plus size women founded and edited by Janice Bhend, launched in 1993.
[92][93] Other magazines that have featured plus size models on their covers include Amica, Avantgarde, Biba, D Reppublicca della Donna, i-D, and S Moda.
In addition, magazines such as Bon, Diva e Donna, Gioia, Glamour UK, Glass, Grazia, Numéro, Paradis, Ponystep, and Yo Dona have featured plus size models in editorials.
Other magazines that regularly feature plus-size models include Australian Women's Weekly and Dolly.
Elena Miro produced a prêt-à-porter runway show in China featuring Asian models in 2006.
[110][111] Consumer-based criticism regarding the lower sizes of plus-size models was for a long time commonplace and wide-spread.
