It evokes the voyeuristic eye of the television viewer as she or he watches the Lofteurs live in front of the cameras.

The live stream is slightly delayed on one or more paid channels of the TPS offer, as well as on the Internet during the first season.

In 2002, during the second season, there was also a show presented by Max and broadcast on Saturday at 23:55 summarizing the events of the week and welcomed the evicted contestants.

Loft Story became a craze when it was screened, but as it went on, it became extremely criticized, mocked and belittled by the media: the premise of ordinary young people being filmed most of the time in a cozy loft (and letting themselves out, they got a reputation of being stupid), being voted off by people on phones and getting to win money at the end, got it called high-rated "garbage tv".

Loft Story is considered to be the precursor of reality shows in France where the contestants get voted off by viewers.