In November 2016, it was announced that Reyes' debut studio album would be titled Louder and that it would be dropped in February 2017.

[3] Reyes' debut single "Muévelo" was released on August 22, 2014 and featured guest vocals from Puerto Rican rapper Wisin.

Reyes co-wrote the "nightclub-friendly anthem" with Wisin, Toby Gad, Lil' Eddie, Eritza Laues, Marissa Jack, and Slikk.

[6] The third single, "Solo Yo", which features American singer Prince Royce, was released on January 28, 2016.

(Love Is Loud)" featuring Canadian artist Francesco Yates and trumpeter Spencer Ludwig, was released as a promotional single on September 2, 2016.

The "upbeat and energetic Spanglish track" was the theme song for Garnier Fructis Mexico #NoCortes campaign.