[4] Bours previously served as a Conservative councillor[7] on Congleton borough and town councils and was elected mayor in 2006.

[8] Despite receiving an £80,000 salary from the European Union following the Brexit referendum, Bours' voting record in the EU parliament dropped by 22.6% to just 43.09% overall.

[11] However, Bours has opposed EU tax increases on electronic cigarettes, describing the proposals as "an act of sheer folly".

[12] Bours also opposes the Transatlantic Trade and Investment Partnership due to the impacts it would have on the NHS,[13] saying in 2014 that: "TTIP is there for the benefit of one thing only — big business.

[4] On 25 May 2014, Bours was elected as MEP for the North West England, replacing British National Party leader Nick Griffin.