During the 1971–72 and 1972–73 seasons, it was a part of ABC's Friday primetime lineup that included The Brady Bunch, The Partridge Family, Room 222, and The Odd Couple.

Charles Fox's music score, featuring flutes, harp and flugelhorn set to a contemporary pop beat, provided the "love" ambiance, which tied the stories together as a multifaceted romantic comedy each week.

During its first four years on ABC, Love, American Style was popular with viewers and received decent ratings, although it never ranked among the top 30 shows in the Nielsens.

For a few seasons,[quantify] it was part of a lineup of ABC Friday night programs that included The Brady Bunch, The Partridge Family, Room 222, and The Odd Couple.

One first-season example was "Love and the Good Deal," which was actually the original, unaired pilot for the sitcom adaptation of the Neil Simon play and movie Barefoot in the Park, with a different cast than the series.

The show subsequently became a daytime standard on ABC from June 1971 to May 1974, and later in syndication, since it was readily edited down to a half-hour by the proper interweaving of the clips with a main segment.

A third edition, starring Melissa Joan Hart and Mariska Hargitay among others, was shot as a pilot for the 1998–1999 television season, but was not ordered as a series.