It follows the story of Koharu, a teenage girl who is reborn as a Cupid, an immortal being whose job is to help humans fall in love.

Cupids are immortal, angel-like beings with wings whose primary objective is to help humans fall in love.

Together with Kanna, her mentor, as well as fellow Cupids Chiyo and Ena, they shoot people who they see as potential couples to make them fall in love.

Written and illustrated by inee, the series began serialization in Media Factory's Monthly Comic Flapper magazine on October 5, 2023.

[2][3] On September 17, 2024, the Love Bullet author posted a comic on Twitter explaining that volume one sales were low, implying that the series could face cancellation.