Lucky Seven Records were founded by the British band Madness.
The launch of this new record label enabled them to release their new material.
So far the label has released six Madness singles including "Sorry", "NW5", "Dust Devil", "Sugar and Spice", "Forever Young", "My Girl 2" and the albums The Liberty of Norton Folgate, which returned Madness to the top ten of the UK Albums Chart, Oui Oui Si Si Ja Ja Da Da and Can't Touch Us Now.
Lucky Seven Records is not the first Madness label to be set up.
Another Virgin sub-label, Live & Intensified, existed solely to release The Dangermen Sessions Vol.