[3] For the export market, the cheese was branded Westminster Blue, because some non-English speakers had difficulty pronouncing the name Lymeswold.
It was conceived after a review of upcoming types, where soft blue cheese seemed to be missing from the UK's indigenous repertoire.
It has been suggested that the Board then released maturing stocks before they were ready, which gave the cheese a reputation for poor quality.
John Withley, then the restaurant critic of the Daily Telegraph, welcomed the news with "unfettered joy", saying it had always been "an artificial cheese".
[4] The name Lymeswold has lived on as recurring jokes in Private Eye, and for its reputation as a cure for herpes.