For the first few years of its Nationwide Series and Sprint Cup operations, the team was infamous for being a start and park organization, meaning that the team qualified a car for races, but eventually parked it after just a few laps to avoid the costs of running a full race, even though the car was perfectly able to continue on.

66, led by drivers Michael McDowell and Dave Blaney, which fielded Toyota Camrys under a technical alliance with MWR.

Three drivers rotated among the two Nationwide Series cars (90 and 91) in 2010: Danny O'Quinn Jr., David Gilliland, and Chase Miller.

The team and driver Josh Wise gained popularity in 2014 after an internet campaign with Dogecoin and Reddit, leading the No.

After qualifying, McDowell said that this was the "biggest race of the season" for Prism, as the guaranteed winnings would enable the team to stay on the track for several weeks.

[6] McDowell qualified 29th, picked up sponsorship from South Carolina-based Firefly Vodka, and finished 33rd after a drive shaft issue.

McDowell and teammate Dave Blaney swapped rides at Phoenix and Texas in an effort to get the team higher in owner points.

55 at Talladega with Aaron's sponsorship to a poor finish after getting caught up in a wreck, but was running up front and was at one point leading the race.

55 car did not enter the fall Texas race, possibly because of the large number of entries attempting to qualify.

According to Blaney, Prism had anticipated attempting to run all of the laps in "six or eight" Sprint Cup races in which the team was able to secure full sponsorship, which included Window World for the Daytona 500 and Aaron's for the Coca-Cola 600.

Again, Prism struggled with sponsorship, as it was unable to find a sponsor for the team for even the 2010 Daytona 500, and Blaney subsequently failed to qualify for it.

[5] Blaney made the team's first race of the year in the 2010 Auto Club 500, qualifying fifth,[10] leading four laps before finishing 41st.

Johnny Sauter failed to make each of the three races he attempted with the team, and Mike Bliss drove the car at Texas and Homestead.

Todd Bodine drove at both Pocono and Michigan in August, while Josh Wise took over the 66 at Texas while McDowell filled in for Kyle Busch, who was suspended for intentionally wrecking another driver during the Truck Series race.

The team ran Fords with Roush Yates Engines and used the number 98 to honor the memory of Benny Parsons.

McDowell left after the 2013 season and Josh Wise took over as the team switched to Chevrolet for all but the superspeedway events, where they used Fords.

On March 25, Reddit user Reddit_Racing announced that the fundraiser was a success, having met their $50,000 goal by accumulating 67 million Dogecoin.

98 for the July 5 Coke Zero 400 at Daytona,[15] the sponsorship provided by former owner James Finch, but was withdrawn by Parsons to respect his business partner Mike Curb, a Republican.

However, the car suffered a terminal mechanical failure before the green flag flew on their Budweiser Duel, and PPR ultimately missed the Daytona 500 for the first time since 2011.