Maëva Coucke (born 28 June 1994) is a French model and beauty pageant titleholder who was crowned Miss France 2018.

Coucke is the third Miss France winner from Nord-Pas-de-Calais within the span of four years, following Iris Mittenaere (2016) and Camille Cerf (2015).

[1][2][3] Her father is a gendarme, while her mother is a childcare assistant originally from Avesnes-sur-Helpe in the Nord department.

[21][22] Coucke began to raise awareness for breast cancer after her mother was diagnosed with the disease in 2012.

[23] She was involved in make-up and dance workshops in hospitals to help women undergoing cancer treatment feel more confident in themselves.

The incident was widely reported in the Francophone media, but it did not prevent her to place in the top ten.