Each video of the project is the work of a private production company, carried out on behalf of the government of North Macedonia, which officially funds the effort.
Kiril Džajkovski arranged a version of the traditional Macedonian song "Uči me majko, karaj me" for the soundtrack.
[2] After opening the book, a montage of various Macedonian localities is shown, including Prespa, Veles, Ohrid, the monastery of St. Jovan Bigorski, Kokino, Stobi, Kurbinovo, Konopište and the capital of North Macedonia, Skopje.
Archaeological discoveries found on the territory of the country were also shown, along with depictions of Alexander The Great and Prince Marko.
It was released in nine languages: Macedonian, English, Turkish, Russian, Italian, Dutch, German, French, Spanish and Albanian.
Complaints were reported from Bitola, Prilep and cities in southeastern North Macedonia for not presenting them in the video.
In the 13th second, reflectors can be clearly seen near the house in Veles, and viewers criticised the production for not noticing what they considered to be a mistake.
Viewers also pointed out that in the 24th second, the scene that is assumed to be depicting a young Alexander The Great contains technical mistakes in the background.
Bad reception in Greece also stems from the long running dispute regarding the use name "Macedonia" which is also the name of a neighboring Greek province.
The video was filmed in several locations: Matka, Ohrid, Skopje, Galičnik, Saint Jovan Bigorski Monastery, Stobi, Vitačaevo etc.
[9] The video was filmed over two months in different locations: Zrze, Varoš, Matka, Veljusa, Veles, Mustapha Pasha Mosque and GTC Trgovski Centar in Skopje.
In the sixty seconds are shown the landmarks of the "Balkan Jerusalem"[11][12] famous for its art, religion, churches and monasteries.
Video director is Ivo Trajkov, the scenario is written by Zlatko Kalenikov, and as chief protagonist appears actor Nikola Ristanovski.
According to the director Trajkov, the video is designed as a story, used parts of the adventures of Indiana Jones, James Bond, and Goce Delčev to be recognizable in the world.