Made-to-measure (MTM) typically refers to custom clothing that is cut and sewn using a standard-sized base pattern.
Although the process is simple, it is however lengthy because tailors measure and remeasure the garment on the person to make sure it fits exactly how it's wanted.
[1] Made-to-measure items typically have a price markup compared to their ready-to-wear counterparts due to the customization and personalized service involved in their production.
Made-to-measure retailers often travel internationally meeting clients in cities, providing samples of the latest materials and styles.
Unlike bespoke garments, which traditionally involves hand sewing, made-to-measure manufacturers use both machine- and hand-sewing.
Made-to-measure also requires fewer fittings than bespoke, resulting in a shorter wait between customer measurement and garment delivery.
[3] In the United Kingdom, the legal definition of "made-to-measure" has been conflated with bespoke tailoring by a ruling of the Advertising Standards Authority.