Make Mine a Million

Make Mine a Million is a 1959 British comedy film directed by Lance Comfort, starring Arthur Askey, Sid James and Bernard Cribbins.

During a visit to the local launderette, he meets Sid Gibson, a shady pedlar who is trying to flog Bonko, a brand of washing powder in the shape of a pill.

After repeating the stunt at Ascot Races, Sid, realising that this is potentially a huge moneymaker, does a deal with an advertising executive and, with Arthur's help, they plug cake mix at the Edinburgh Tattoo.

After a narrow escape, Arthur wants to quit, but Sid persuades him to do one final job – interrupting a press conference between the British Prime Minister and the American President.

In this satire on TV advertising, Arthur Askey is a make-up man who falls under the influence of dodgy promoter Sidney James and becomes the star of soap powder commercials.