This immense love and pride towards the state and its language gave rise to a wonderful composition now popularly known as 'Marathi Abhimaan Geet'.
On his blog Music and Noise he particularly mentions an incident where he was mistreated in a plush south Mumbai retail chain, because he chose to speak in his mother-tongue.
A chance conversation with a friend working for a radio station made Inamdar embark on the colossal journey.
[4] Inamdar chose a very famous poem by the name 'Marathi Abhimaangeet' which was written by the veteran poet Suresh Bhat.
He decided to open a portal under the name Marathi Asmita through which he could reach out to the Marathi-speaking populace and incorporate their suggestions and views.
The entire project was touted as a mass awakening movement and a large percentage of the expenses have been borne by common people, who in some manner wished to contribute towards the song.
Complete list of singers in order of singing is as follows: Ravindra Sathe, Ashwini Bhide-Deshpande, Suresh Wadkar, Ashok Patki, Asha Khadilkar, Padmaja Phenani-Joglekar, Hariharan, Arati Ankalikar-Tikekar, Satyasheel Deshpande, Shridhar Phadke, Sadhana Sargam, Shounak Abhisheki, Sanjeev Chimmalgi, Omkar Dadarkar, Savani Shende-Sathaye, Swapnil Bandodkar, Bela Shende, Avadhoot Gupte, Prasad Oak, Sunil Barve, Shailesh Datar, Sumeet Raghavan, Madhurani Prabhulkar, Seema Deshmukh, Swanand Kirkire, Vitthal Umap, Devaki Pandit, Uttara Kelkar, Ranjana Joglekar, Sharad Jambhekar, Ravindra Bijur, Mahesh Mutalik, Aniruddha Joshi, Saleel Kulkarni, Madhuri Karmarkar, Mrudula Dadhe-Joshi, Madhav Bhagwat, Suchitra Bhagwat, Anagha Pendse, Varsha Bhave, Bhagyashree Mule, Sangeeta Chitale, Anuja Vartak, Sayali Oak, Madhura Kumbhar, Aanandi Joshi, Anagha Dhomse, Mahalakshmi Iyer, Milind Ingle, Achyut Thakur, Ashok Hande, Udesh Umap, Aadesh Umap, Sandesh Umap, Nandesh Umap, Vaishali Samant, Ajay–Atul, Shankar Mahadevan, Hamsika Iyer, Nihira Joshi, Ajit Parab, Hrishikesh Kamerkar, Amol Bawdekar, Yogita Pathak, Vibhavari Apte-Joshi, Madhura Datar, Amruta Natu, Sanjeevani Bhelande, Milind Joshi, Manisha Joshi, Nilesh Moharir, Yogita Chitale, Kalyani Pande-Salunke, Raja Kale, Ram Deshpande, Anand Sawant, Mandar Apte, Hrishikesh Ranade, Abhijeet Rane, Jeetendra Abhyankar, Neha Rajpal, Shilpa Pai, Janhavi Prabhu-Arora, Swapnaja Lele, Sonali Karnik, Mithilesh Patankar, Vinay Rajwade, Mayuresh Pai, Manoj Desai, Prashant Kalundrekar, Tyagraj Khadilkar, Amruta Kale, Sandeep Ubale, Mugdha Vaishampayan, Kartiki Gaikwad, Prathamesh Laghate, Rohit Raut, Arya Ambekar and Chorus.
Some prominent names include Gautam Rajadhyaksha, Sai Paranjpye, Anil Awachat, Prabhakar Panshikar amongst others.
On 11 March 2010, Tata Indicom, a leading network provider tied up with the '’marathi abhimaangeet'’ and made it available as a customer caller tune and also on their live music stations.
Bowing down to public pressure and demand, almost all leading FM stations began playing local Marathi music on air.
In collaboration with zenage studios, Inamdar developed an iPhone application which allows the users to mark themselves dynamically on a world map.
[9] Veteran Bollywood actor Amitabh Bachchan felicitated Kaushal Inamdar on his efforts and lauded the composition.
B. Goregaonkar English School, in Goregaon, Mumbai came together under the guidance of Kaushal Inamdar and Sadhana Sargam and successfully sang the song as a chorus.